:: Information for Realtors® - How To Be A Hero

"I've never met any Real Estate investing team like Great Lakes Home Solutions".

"Never before have I met anyone in the Real Estate world that is so focused on solving families' problems, and so not focused on making a buck - how refreshing!"

"The professionals at Great Lakes Home Solutions simply must be on your team. They will add real dollars to your bottom line."

Those are just some of the comments we've received from area Realtors® and Lenders over the last several months. What makes us so different? Let me lay out the three basic ways that we can work together with Realtors® to help more families in West Michigan, which ultimately results in more business for everyone. Be prepared to put on your "creative hat" as it's unlikely you've been exposed to all of these ideas offered from one company.

How To Be A Hero!
Did you know that you can be a hero for 3 groups of people?

Buyers: Stop Saying "No" While You Watch A Good Lead Walk Out Your Door

Sellers: Behind on Payments and/or Facing Foreclosure Who Owe More Then Their House Is Worth

Investors: Looking for Wholesale Fixer-Upper Deals

:: Buyers
Stop Saying "No" While You Watch A Good Lead Walk Out Your Door
Let's talk about buyers first. How many times do you get a buyer qualified and you only hear one "no" after another "no" (like the Capital One commercials) from the lenders you send them to? How much money did you spend getting that lead that just walked out your door to disappear forever? (You are tracking this stuff, right?). Don't you wish that you had something to offer to them when traditional programs (and your competition) won't work for them?

Inside The Buyer's Mind
You know how they think. If you let them walk, will they come back to you when they can qualify? Will they ever be able to qualify without someone to help them? What's to motivate them to clean up their credit? (Hint: Get them inside their dream home today).

Here's How We Can Help You Be a Hero With Buyers
We consistently have an inventory of homes available that we can either:

• Carry up to a 20% second mortgage
• Sell on a lease/option or land contract with a 2-3 year balloon.

In both cases, you'll get a standard commission! Plus, you become their hero for helping them to get into their dream home today instead of waiting for who-knows-how-long.

Guaranteed Financing
It's a bold statement, but that's what we offer. We have four different financing options and we guarantee all our potential homeowners that we'll qualify them for at least one of them - no exceptions (no matter what - really). After all, our slogan is "When banks say "No", we say "Yes!"

For More Info call us at 269-685-5921.

:: Sellers
Behind on Payments and/or Facing Foreclosure Who Owe More Then Their House Is Worth
Let's talk about how it feels to be a hero. You know the feeling… because you are a hero every day - each time you help a family buy their first home, or help another family downsize out of a home that's no longer affordable. It's a great feeling, isn't it? Isn't this why you're in the business?

Now, how about families that come to you in desperation? They've fallen behind on their payments on their home. It happens all of the time because of the "4 D's": Death, Disability, Divorce, Downsizing. Bad things happen to good people all of the time.

If they have enough equity in their home, you can help them sell it before the foreclosure and save their credit - awesome! But what about the homes you look at that you know in your heart will never sell at the price you have to list it for? After all, you've got to cover their debt, late fees, possible attorney fees, interest, back taxes, other liens, a brokerage fee commission for you, transfer taxes and other closing fees. Whew! With the soft buyer's market we're in right now, that's a tall order to fill.

So, you list it at this too high of a price because you've got no choice. And it sits, and sits, and sits - and you have no answer for these desperate homeowners who just want out. Not feeling like much of a hero now, are you?

If it comes down to the eventual foreclosure, they'll have nowhere to turn and will be left with ruined credit, no cash from the sale of the house, and the embarrassment of a foreclosure (which is public information by the way). Don't you wish you had something to offer them when everything seems hopeless? Isn't that what heroes do? YOU can be their hero!

We can help these families! Be a hero and send them to our team. There's two ways that we can work with you to help these families.

::Investors
Looking for Wholesale Fixer-Upper Deals
Now, think of your clients that buy investment property. Maybe they're looking for properties to fix up and resell at retail. Maybe they'll fix them and keep them as cash-cow rentals. Either way, you've got clients like this, right?

What's the one thing that all Real Estate Investors know? It's taught to them at the most basic level? "You make money when you…" what, sell? No, you make money when you buy. You can totally mess up in many ways when investing in Real Estate, but if you buy right, you'll almost always be able to make money.

So, what do they do? They constantly ask you to present low-ball offers that are an embarrassment to you, the listing agent, and the seller. Do some get accepted? Sure! But is it worth all of that work, submitting all of those offers, for the small number that go through? Then you've got to show up at closing and look the seller in the eye knowing they've taken this low-ball offer from your client/Real Estate investor. Feeling like a hero yet?

Here's a better scenario: Our team gets significant discounts from the lenders whose homeowners are facing foreclosure (see above). There's enough of a discount that we're able to make a little money and pass on significant equity to your clients looking to buy these fixer-upper houses at wholesale. We discount because we're interested in volume and selling these houses FAST, with little hassle to buyers that are qualified to buy now and are ready to pull the trigger.

Send your investors to us, end the embarrassment of submitting low-ball offers, and still get a standard commission. Now you're a hero and it's a whole lot less work!

For More Info
Go to www.WholesaleGreatLakes.com.

If Three Ways To Be A Hero Aren't Enough
We covered three new ways for you to be a hero to your clients by working with us.

Buyers: Stop Saying "No" And Watching A Good Lead Walk Out Your Door

Sellers: Behind on Payments and/or Facing Foreclosure Who Owe More Then Their House Is Worth

Investors: Looking for Wholesale Fixer-Upper Deals

If you believe that these programs can benefit your clients and your organization, feel free to pass this website along to the rest of your office and be a hero to your broker.

When you find families that fit into any of our niches, you'll be assured of doing more business together. Being able to let your clients know about these creative ways to do business can be a huge "value add" to your existing clients and, if marketed correctly (with my help if you'd like), can increase your client base substantially! If you'd like to discuss any of these in more detail, give Joel a call, and schedule a time to dig into these ideas.

Want updated information when it becomes available?
Sign up for one of our newsletters!

• Learn about new homes available that you can place potential clients in (homes) that can't qualify for financing without a little (or a lot) of help from the seller.
  
• Learn tips on how to become a hero to families facing foreclosure and little to negative equity - thereby potentially facing foreclosure.
  
• Pass deals along to investors you are working with that want to buy houses at wholesale.
  
• Learn tips from articles that are focused on helping you in your business and career.

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