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Information for Lenders -
How
To Be A Hero
"I've never
met any Real Estate investing team like Great Lakes Home
Solutions".
"Never before have I met anyone in the Real Estate
world that is so focused on solving families' problems,
and so not focused on making a buck - how refreshing!"
"The professionals at Great Lakes Home Solutions simply
must be on your team. They will add real dollars to your
bottom line."
Those
are just some of the comments we've received from area Lenders
and Realtors® over
the last several months. What makes us so different? Let
me lay out the four basic ways that we can work together
with Lenders to help more families in West Michigan, which
ultimately results in more business for everyone. Be prepared
to put your "creative hat" on as it's unlikely
you've been exposed to all of these ideas offered from one
company.
How
To Be A Hero!
Did you know that you can be a hero for 4 groups of people?
Buyers: Stop Saying
"No" And Watching A Good Lead Walk Out Your Door
Families: Behind
on Payments and/or Facing Foreclosure
Investors: Looking
for Wholesale Fixer-Upper Deals
Clients: With Cash
or Equity Looking For Double-Digit Returns
::
Buyers
Stop Saying "No" While You Watch
A Good Lead Walk Out Your Door
Let's talk about buyers first. How many times do you get
a buyer qualified and you only hear one "no" after
another "no" (like the Capital One commercials)
from the lenders you send them to? How much money did you
spend getting that lead that just walked out your door to
disappear forever? (You are tracking this stuff, right?).
Don't you wish that you had something to offer to them when
traditional programs (and your competition) won't work for
them?
Inside
The Buyer's Mind
You know how they think. If you let them walk, will they
come back to you when they can qualify? Will they ever be
able to qualify without someone to help them? What's to
motivate them to clean up their credit? (Hint: Get them
inside their dream home today).
Here's
How We Can Help You Be a Hero With Buyers
We consistently have an inventory of homes available that
we can either:
- Carry
up to a 20% second mortgage
-
Sell on a lease/option or land contract with a 2-3 year
balloon.
Does
referring a client to us allow you to keep the client that's
about to walk out your door forever? You bet! With us holding
a second mortgage, you can sell them a loan today. With
us placing them in a home on a lease/option or land contract,
you can work with them to clean up their credit so they
can qualify for financing within 2-3 years. And who do you
think they will come to when they can qualify for financing?
That's right, you, their hero, who helped them get financing
for their dream home.
Guaranteed
Financing
It's a bold statement, but that's what we offer. We have
four different financing options and we guarantee all our
potential homeowners that we'll qualify them for at least
one of them - no exceptions (no matter what - really). After
all, our slogan is "When banks say "No",
we say "Yes!"
For
More Info call us at 269-685-5921.
:: Families
Behind on Payments and/or Facing Foreclosure
Let's talk about how it feels to be a hero. You know the
feeling because you are a hero every day - each time you
take a tough file and struggle to get it through underwriting
so a family can finally own a home. It's a great feeling,
isn't it? Isn't this why you're in the business?
Now,
how about families that come to you in desperation? They've
fallen behind on their payments on their home. It happens
all of the time because of the "4 D's": Death,
Disability, Divorce, Downsizing. Bad things happen to good
people all of the time.
Unless
there is a ton of equity in their home (what, at least 30%
or more?), because of their late payments on their mortgage,
you're not going to be able to get them financed. Not feeling
like much of a hero now, are you? It gets worse - as they
realize they have to sell their home to prevent an eventual
foreclosure. And now the worst news - they owe what it's
worth, or in some cases, they owe more than what it's worth.
Now, not even a Realtor® or a "We
Buy Houses Investor" investor will touch them.
At
this point, they literally have nowhere to turn and will
be left with ruined credit, no cash from the sale of the
house, and the embarrassment of a foreclosure (which is
public information by the way). Don't you wish you had something
to offer them when everything seems hopeless? Isn't that
what heroes do?
We
can help these families! Be a hero and send them to our
team. We will buy their house by negotiating their debt
with their lender, let them gain control of the situation,
save their credit and dignity, and allow them to start over.
And guess what, with a clean slate, you can help them qualify
for a new loan in a few years (or less). So you get to be
a hero twice (the referral to our team to stop the downslide
and then you helping them to start over).
For
More Info
Go to www.StopMichiganForeclosure.com.
::Investors
Looking for Wholesale Fixer-Upper Deals
Now, think of your clients that buy investment property.
Maybe they're looking for properties to fix up and resell
at retail. Maybe they'll fix them and keep them as cash-cow
rentals. Either way, you've got clients like this right?
What's
the one thing that all Real Estate Investors know? It's
taught to them at the most basic level? "You make money
when you…" what, sell? No, you make money when
you buy. You can totally mess up in many ways when investing
in Real Estate, but if you buy right, you'll almost always
be able to make money.
Here's
the problem they all face: Finding a good deal. I've got
news for you, searching for a good deal on the MLS is like
finding a needle in a haystack. They are all (ok, most)
priced at retail - and it's very difficult to make money
at anything when you buy at retail.
Our
team gets significant discounts from the lenders whose homeowners
are facing foreclosure (see above). There's enough of a
discount that we're able to make a little money and pass
on significant equity to your clients looking to buy these
fixer-upper houses at wholesale.
So,
have you figured out where these investors will get the
funding for these deals yet? That would be you! Send them
to us, they'll get a great deal and you'll be a hero (again).
For
More Info
Go to www.WholesaleGreatLakes.com.
::
Clients
With Cash or Equity Looking For Double-Digit Returns
Are you ready to be a hero one last time? And at the same
time, sell many more loans than what you realize. You have
an untapped potential with your current clients. I can help
you reach these clients. How? See if you run into either
of these scenarios with your clients that have either cash
to invest or excellent credit (or both).
- Professionals,
long-standing business owners, and high-wage W-2 workers
that have a high net worth ($250,000 or more). These are
folks you have a good relationship with because of a recent
new loan or refinance on their primary residence. Many
of these people are not satisfied with the rate of return
they receive on their money in the stock market (or mutual
funds).
- Have
you found yourself spending time with "newbie"
Real Estate investors? These are folks that want to be
involved with Real Estate, but don't know where to start.
95% of these folks never buy a single investment property.
Most are simply overwhelmed by trying to learn all that's
involved. If you're with me so far, you know that these
people have a hard time "pulling the trigger"
(buying property). When you find people like this, and
realize they may never buy anything, you can tell them
about us.
We
have "passive investor" programs that take most
of the risk out of investing in Real Estate while providing
them with double digit returns on their capital. We can
even work with capital inside of their IRAs.
For
more info, please
contact us and we can talk about how the investor can
use their capital (or capital provided by you) to purchase
Real Estate purchased for pennies on the dollar. Do you
think offering an investor double-digit return opportunities
makes you a hero? You bet!
If
Four Ways To Be A Hero Aren't Enough
We covered three new ways for you to be a hero to your clients
by working with us.
Buyers: Stop Saying
"No" And Watching A Good Lead Walk Out Your Door
Families: Behind
on Payments and/or Facing Foreclosure
Investors: Looking
for Wholesale Fixer-Upper Deals
Clients: With Cash
or Equity Looking For Double-Digit Returns
If
that's not enough, when RESPA and State laws allow, we pay
handsome referral fees.
If
you believe that these programs can benefit your clients
and your organization, feel free to pass this website along
to the rest of your office and be a hero to your broker.
When
you find families that fit into any of our niches, you'll
be assured of doing more business together. Being able to
let your clients know about these creative ways to do business
can be a huge "value add" to your existing clients
and, if marketed correctly (with my help if you'd like),
can increase your client base substantially! If you'd like
to discuss any of these in more detail, give Joel a call,
and schedule a time to dig into these ideas.
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